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SCORE Seminars are practical as opposed to mostly theory; full of information you can put to use right now. They are geared specifically to help you get started in business or enhance your existing one.

Starting & Growing Your Business
"What you should know about starting andoperating your own business"
This four-hour Business workshop covers:
1. Creating a business plan
2. Determining the market for your product
3. Marketing tools [competitive analysis]
4. Defining and penetrating your market
5. Pricing your product or service
6. Selecting the entity for your business
7. Obtaining financing
8. Scheduling events and milestones
9. Hiring professional help
10. Keeping financial records [licenses, permits, taxes]

Financial Management and Funding
"How to get funds from institutions & how to manage your cash"
This four-hour Financial workshop covers:
1. Elements of a Business Plan and these financial reports support your request for funds and/or are critical to monitoring your business progress
2. Elements of financial planning
3. Managing your cash so you are not surprised or unprepared
4. Are you sure people are not stealing your hard earned money? Define ways to have 'early warning' of problems.
5. Let's talk about taxes & some tax strategies to minimize their bite
6. There are no 'free money sources".
7. What information is required to get a loan
8. Ability to talk with a loan officer

Marketing/Sales Strategies for Small Businesses
This four-hour Sales & Marketing workshop covers:
1. The need to have a Marketing Plan with all its key elements.
2. Easy ways to research your competition.
3. Knowing who your customers are and what their needs are.
4. Determining your price.....is it too low?
5. Getting the results you need from your advertising spending.
6. The A - B - C's of selling.

Location, Location, Location

This four-hour workshop covers:
1. Identifying the requirements of your business
2. Defining customer demographics
3. Business environment
4. Customer Visibility/Access) Economics/Cost
5. Buildout/Furnishing issues
6. Personal considerations
7. Defining your property requirements
8. How to find properties
9. After choosing a location, how to check it out
10. Buying or renting
11. Negotiating the deal and the lease

Commercialize Your Idea
This four-hour workshop covers:
So you have an IDEA
It could be the basis of your new business If only…..
· People knew about it
· It could be produced economically
· You had a distribution channel…
If you had a PLAN
1. Learn how to evaluate the commercial potential of your new product idea.
2. Determine whether your Intellectual Property Rights can be protected…..and how to proceed.
3. Learn the steps to follow and how to identify your target market to determine the marketability of your product.
4. Proceed from prototyping and test marketing through pilot production and development of marketing channels.
5. Decide whether to manufacture, subcontract or license your idea to others.
6. Learn the role of a Marketing Plan and a Business Plan in development of a company to make and distribute your product.

INTERNET MARKETING FOR BUSINESS OWNERS

Start Your Web Site Work and Make It Work Smarter!
Whether you have a Web site yet or not, this seminar is a MUST!
We'll cover:
1. Getting started - what an owner needs to know and decide
2. Key components of good design - navigation. layout, color schemes, graphics, and fonts
3. Search engine optimization - improve your site's ranking in Google, Yahoo, and MSN

 

 
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